Privacy policy

Effective Date: 2024-11-20
Perceptric AI AB
Protecting your privacy is important to us. This Privacy Policy outlines how we collect, process, and protect your personal data when you use our services.

1. Who We Are

Perceptric AI AB (“we,” “our,” or “us”) is a Swedish company providing an AI analytics platform. This Privacy Policy explains how we process personal data in compliance with the EU General Data Protection Regulation (GDPR) and other applicable laws.

2. Data We Collect

We may collect and process the following types of personal data:

a) Data You Provide Directly

Account Information: Name, email address, and any other information you provide when creating an account.
Payment Information: Billing details provided for subscription purchases. Payment processing is handled by third-party providers (e.g., Stripe, PayPal) and is subject to their privacy policies.

b) Automatically Collected Data

Usage Data: Information about your interactions with our platform, such as session times, IP addresses, and browser details.
Cookies: Small data files stored on your device to enhance functionality and analyze platform usage.

c) Data You Upload

Data from data sources (e.g., Excel files, databases) that you connect to the platform for analytics purposes.
Note: This data is processed temporarily and deleted at the end of your session. We do not store this data.

3. How We Use Your Data

We use your data to:

Provide and improve our services.
Manage your subscription and process payments.
Communicate with you regarding service updates, technical support, and marketing (where permitted).
Ensure compliance with our Terms of Service.
Analyze usage trends to improve functionality and user experience.

4. Legal Basis for Processing

We process personal data based on the following legal grounds:

Performance of a Contract: To provide the services you subscribed to.
Legitimate Interests: To maintain, secure, and improve our platform and customer experience.
Consent: For optional activities such as marketing communications (you can withdraw your consent at any time).

5. How We Protect Your Data

We implement industry-standard security measures to safeguard your data, including:

Encryption of data during transmission.

Regular security audits and vulnerability assessments.
Access controls to restrict unauthorized access to your data.

6. Data Retention

Personal Data: Retained as long as your account is active or as required to fulfill our legal obligations.
Session Data: Data you process on the platform (e.g., uploaded files or database connections) is deleted at the end of each session.

7. Sharing Your Data

We may share your data with:

Service Providers: Third-party providers who assist with payment processing, hosting, and analytics. These providers are contractually obligated to protect your data and comply with GDPR.
Legal Authorities: When required by law or to protect our legal rights.

We do not sell or share your personal data for marketing purposes.

8. International Data Transfers

If we transfer your personal data outside the European Economic Area (EEA), we will ensure adequate safeguards are in place, such as:

EU-approved Standard Contractual Clauses (SCCs).
Verification that the recipient country provides an adequate level of data protection.

9. Your Rights Under GDPR

As a user located in the EU, you have the following rights regarding your personal data:

Access: Request a copy of the data we hold about you.
Correction: Request correction of inaccurate or incomplete data.
Deletion: Request deletion of your data (“right to be forgotten”).
Restriction: Request restriction of data processing under certain circumstances.
Data Portability: Receive your data in a structured, commonly used, and machine-readable format.
Objection: Object to the processing of your data for specific purposes, such as direct marketing.
Withdrawal of Consent: Withdraw consent at any time, without affecting the lawfulness of processing based on consent before withdrawal.

To exercise your rights, please contact us at [Insert Email Address]. We may require verification of your identity to process your request.

10. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Enhance platform functionality.
Analyze usage trends and improve performance.

You can manage your cookie preferences through your browser settings or by using the tools provided on our website. For more details, refer to our Cookie Policy.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with the updated effective date. Continued use of our services constitutes acceptance of the revised policy.

12. Contact Information

By using our services, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

Perceptric AI website is owned by Perceptric AI AB, which is a data controller of your personal data.

We have adopted this Privacy Policy, which determines how we are processing the information collected by Perceptric AI, which also provides the reasons why we must collect certain personal data about you. Therefore, you must read this Privacy Policy before using Perceptric AI website.

We take care of your personal data and undertake to guarantee its confidentiality and security.